Jul 10, 2014
Heat and Glare Cause Major Issues for Storefront Windows
Any business with large storefront windows knows the unique challenges that those windows can create. How do you set up your window display so that it captures the attention of people walking by and allows them to view your products clearly, but also protects those products from being damaged by UV rays and extensive exposure to the sun? Once inside your store, how do you expect people to spend time looking through your display items if they are squinting because the sun’s glare is so bright and intense that they have a difficult time even seeing the items? These are problems that Solar Energy Control can solve.
With the addition of window film applied to these large storefront windows, you will immediately notice a couple differences.
The glare is going to be substantially reduced making your products much easier to see and reducing eye strain on employees and customers. Unlike with untreated windows where the customer can get so uncomfortable and agitated from the heat and glare that they just want to move away from that area to get relief, they will now feel more relaxed and can take more time deciding what items they would like to purchase. And the view looking out is crisp and clear.
The amount of solar heat that comes blaring through untreated glass is astonishing. Window film reduces the amount of heat that enters your building, creating a more balanced temperature throughout the entire store, not just at the front windows. We’ve all been in situations where it’s really hot up front by the windows and then it’s too cold further back in the store. The air conditioning system had to be set to a cooler temperature just to try to offset the excessive heat from the front window area.
There are also unseen differences that come with the application of window film.
In the event of a severe weather event or an attempted break-in, the film helps hold together any shattered glass so people are protected from flying glass. Security films are also available that provide even more protection and peace of mind.
99% of the harmful UV rays that damage our furniture, carpeting, products and skin is being blocked by the window film. This helps prevent fading and protects the shelf life of consumable products.
The addition of window film to your storefront is a win-win-win situation. The customer is invited into a pleasant shopping environment, the employees are working in comfortable surroundings without the annoyances of eye strain and heat discrepancies, and the owners are pleased that they are saving money on utility bills and mechanical upkeep while providing protection and comfort to all that enter.
If you would like to experience these benefits, contact us today. We can discuss the various types of films available to meet your individual needs. Call Solar Energy Control at (763) 354-2838 or email us at info@solarenergycontrol.net. We serve the entire Minneapolis – St. Paul Twin Cities metro area.